Your business could gain a lot of promotion by creating a Snapchat account. It adds a whole new level of advertising and customer interaction not seen before in business. The possibilities are endless, from promoting sales and starting competitions to creating a deeper connection with your customers. Here I’ll explain how it all works and how you could benefit from having your brand on Snapchat.

Snapchat is now expanding even further than Twitter, so there is no time like the present to start promoting your business to young people. 10 billion videos are watched every day by Snapchat users, with over 100 million active users per day; a huge market that is ripe for advertising.

Snapchat has introduced new methods for businesses to grow, such as having short snap ads between stories. While these ads are skippable, they have proven to be much more effective than ads on Facebook and YouTube, among other sites, due to their short and snappy nature. This could easily return a huge profit for your business with so many active users every day.

As well as providing an excellent platform for advertising, Snapchat is the perfect way to increase the interactivity of your business with your customers. It shows customers how relatable you and your business are. Creating a personal connection with clients is always appealing and people love to see what really happens behind the scenes of a business.

If your company often creates competitions, then Snapchat is ideal for you. The instantaneous nature of Snapchat makes creating competitions incredibly easy and receiving competition entries even easier.

Snapchat stories also show much more responsive feedback than Facebook posts or Twitter tweets; you can directly see exactly who has seen your story and get instant feedback on the amount of people who view your content. While there are methods of seeing statistics on Facebook and Twitter, there is nothing quite like seeing exactly who is responding to your story as they respond.

In short, Snapchat is a very interesting way of advertising your company that has huge potential. It has a massive audience that are constantly active on a platform that provides more interactivity than any other social media app or site.

Don’t forget that social media offers a reach that no other medium can provide as effectively and Shake Social can help you achieve this level of extra reach.

– Sean