The best thing about social media? How up-to-the-minute it is. If you want fresh, relevant content immediately then you’ve got it. Right now. The worst thing about social media? How up-to-the-minute it is. If you want a break, even if it is Chrsitmas and New Year, then your Twitter feed looks stale very quickly. Luckily for our clients we carried on working right through the festive period. So here’s wishing you all a very happy new year – and a very social 2012!
Kate Tyler is the founder of Shake Social and our long time social media expert. A regular speaker at events, Kate offers consultancy and training on a range of digital marketing topics, in particular safeguarding and using social media in an educational setting.