Facebook – this month Facebook announced on their blog that they are providing “more ways for you to control and give feedback on your News Feed”. You might have noticed the option to take a survey and rate posts as ads or not, and this is the site’s latest move to help to provide users with the content they want. It’s good news all round – you get to see the content you want and businesses still show up to their core markets that are interested in their products.
Facebook at work – the social networking site now have their sights set on the workplace and are developing Facebook At Work to compete with services from Google Drive and LinkedIn to Slack, and become a serious working tool. The FT says: “The new site will look very much like Facebook – with a newsfeed and groups – but will allow users to keep their personal profile with its holiday photos, political rants and silly videos separate from their work identity.”
Twitter – has made every public tweet made since the service started in 2006 available through its search engine. This might not be good news for everyone, so if deleting an entire account is a bit extreme, manually deleting tweets is possible, if time-consuming. Finding your first tweets is now straightforward thanks to the new search engine, but Twitter’s #FirstTweet service is even easier. Repeatedly using it and deleting the associated tweet is a good way to quickly remove your earliest posts.
Yik Yak – an instant messaging service that has spread quickly in the US is raising a $62m funding round from high-profile Silicon Valley venture capital firms. “Yik Yak is the only way to create a localised social forum without prior relationships or friendships for the purpose of delivering relevant, timely content to hyper-local areas of people.” Yik Yak had 100,000 users in February 2014, three months after its launch. Watch this space!
Tumblr – has been announced as the fastest growing social media site; active users grew by 120% in the last six months, while its registered user total grew by 45%. According to the Global Web Index research. Twitter’s active user total grew by 26% in the last six months, while Facebook’s grew by just 2% according to the research.
It’s not all bad news for Facebook, though. Facebook Messenger and Instagram were the second and third fastest growing “social and messaging apps”
What do you think? Let us know in the comment box below.
By Harriet Thacker
Harriet is a marketing expert, social media enthusiast and Shake Social’s champion blogger. Struggling to maintain your own blog? We can help!